Made in America Merino Wool
MERINO APPAREL YOU CAN BE PROUD OF
COMFORT FOR THE WHOLE JOURNEY, NATURALLY
At Wūru, we believe through comfort we can positively impact lives by inspiring people to move more. Whether running that extra mile, hiking to the next peak, or walking the extra block! All while manufacturing right here in The USA, using predominately natural materials and creating impactful career opportunities.
From base layers to blister prevention, Wūru® has you covered in soft, insanely durable New Zealand & Australian wool that naturally adapts to your athletic lifestyle. We believe that one of nature’s most versatile fibers should be as limitless as your sense of adventure. When it’s time to enjoy your favorite outdoor activity — grab your comfort zone and go.
Products you can be proud of!
Let customers speak for us
from 773 reviewsrelaxed fit, comfy shirt. I am normally a small/medium in most tops and ordered a medium which was perfect for a relaxed, but not baggy fit. Shirt hits right at hips, not too long. I ordered the light purple color, which is a sheerer top, so be aware.
I was looking for exactly this shirt! It's a great year-round weight, has a. flattering neckline, and is long enough to work when I wear leggings. And it doesn't have any distracting branding. Couldn't be better!
Some of the most comfortable underwear I’ve ever worn. I bit pricey but I’ll definitely be purchasing more. It breathes very well and does t restrict in any way. It’s so comfortable you forget you’re wearing it.
Despite an initial bobble, received the right product in a timely manner.. nice looking hat, and cozy… headed to upstate NY… bring on the snow
The medium fit perfectly. I thought it might not work because I am allergic to wool but it did not bother me at all. It was warm but not heavy. It is so comfortable and I would buy it again. I chose this company because it is made in the USA.
Fantastic customer service. The t-shirts are definitely my favorite. The underwear are great too.
Comfortable fit , I bought a size bigger M because I prefer a looser fit. The cut on the neck line is great , not too deep but still feminine.
I got the green . Nice color.
I've never owned a neck gaiter before but I've always wanted one as I've seen how versatile they are in the numerous ways you can wear one. I have also never been too into scarfs or the like, but I really like the idea of a neck gaiter and what better place to start than a wool one!
I really love this colour too, I look forward to the winter weather now! I am eager to try out the different ways to wear, although currently I've only worn it around my neck and face which comparatively to a mask it breathes so much better and not to mention the anti-bacterial benefits.
I love the Wūru® logo and being able to show off my Merinoholic allegiance 🐑❤️ 10/10 would buy again 👍 keep up the great work!
I kept going back and forth on deciding against the Nuyarn® Beanie and just the regular Merino wool beanie, but in the end I decided to try the Nuyarn® one and I'm glad I did 😊
I was pleasantly surprised how thin and stretchy the beanie is, it also feels like it will withstand a lot of abuse! It fits similar to an "everyday beanie" in my opinion, which is generally what I prefer but some people don't like the close-to-fabric look and prefer more cushion so I would keep that in mind. I am curious how well it will perform in the winter weather, but so far it's performed similar to any of my other wool garments 🐑❤️
There's also a cute silk-screened logo on the inside of the beanie which I almost wish was on the outside because it's so cool 😊 but at least I have the Wuru sheep logo tag to advertise my wool affiliation.
My only "complaint" is that there's only 1 colour to choose from, at least it's a nice colour 👍 still 10/10 would buy again, thanks!
im greatly surprised the the-fit is wonderful i need 3 more please make more!
I got this hoodie for five weeks of SUP camping. I wanted something lightweight that would fit over my hydroskins and under my PFD and would provide sunblock...but then I could wear it around my campsites at night and be cozy. I wore this hoodie for five weeks and washed it once (because I fell on a mudflat). It performed exactly as I needed it to...it was totally awesome. Not itchy (absolutely clutch), great neck coverage, super length and hood. Now. I am 5'4", 130 lbs, and wear H cup (yes, there is such a thing) bras. For me the medium was probably more form fitting than I would normally wear, so it'll be a base or mid layer now that I am done paddling. BUT, I wanted that fit for the whole "over the wetsuit/under the PFD" thing. All in all I'm super glad I bought it and that it was my shirt for five weeks.
Feels extremely durable unlike most 100% merino fabric I've used