Every adventure starts with a single step, and that’s where you’ll find Wūru® (pronounced woo roo). At Wūru® we make premium outdoor products of predominantly natural fibers, made in the USA from premium imported fabrics - Excluding our socks which are made in New Zealand. From base layers to blister prevention, Wūru® has you covered in soft, insanely durable 100% New Zealand & Australian wool that naturally adapts to your athletic lifestyle. We believe that one of nature’s most versatile fibers should be as limitless as your sense of adventure. So when it’s time to enjoy your favorite outdoor activity — grab your comfort zone and go.
Our Tech Line is designed as a tight next to skin layer to follow your every move in the outdoors. Hand-cut & sewn in the USA using premium imported fabrics.
Shop Merino Base LayersFrom tree line to downtown, Wūru shirts are designed to roam with you. Every shirt starts with premium New Zealand & Australian Merino wool and is blended with a touch of nylon to maximize durability during any activity that slides your way. Technical layering meets natural performance. Hand-cut & sewn in the USA from premium imported fabrics.
Shop Merino ApparelOur flagship product, Wūru® Blister Wool, is the secret for ultimate blister prevention and foot care. Tear off a puff of 100% pure New Zealand wool, slip it between your toes (or anywhere prone to hot spots), and head out on your next adventure. Comfort has never been simpler. Perfect for every athlete.
Shop Blister WoolProlong your adventures and travels with wrinkle- and odor-resistant fabrics.
Hard-working fibers are soft where you want it, technical when you need it.
Keeps you dry in all conditions. Cool when it’s hot and warm when it’s cold.
Less friction on your skin means fewer hot spots, blisters or chafing.
Mens SS (non-Tech) | Small | Medium | Large | X-Large |
Chest | 37 | 40 | 43 | 47 |
Sleeve Length | 8 7/8 | 9 1/8 | 9 3/8 | 9 5/8 |
Front Length | 29 1/2 | 30 1/4 | 31 | 31 3/4 |
Bottom Opening | 37 | 40 | 43 | 47 |
Back Length | 31 | 31 1/2 | 32 1/2 |
33 |
Mens LS (non-Tech) | Small | Medium | Large | X-Large |
Chest | 37 | 40 | 43 | 47 |
Sleeve Length | 28 1/4 | 28 3/4 | 29 1/8 | 29 1/2 |
Front Length | 29 1/2 | 30 1/4 | 31 | 32 |
Bottom Opening | 37 | 40 | 43 | 47 |
Back Length | 31 | 31 1/2 | 32 1/2 | 33 |
Mens Tech LS | Small | Medium | Large | X-Large |
Chest | 34 1/2 | 37 1/4 | 40 1/2 | 44 1/2 |
Sleeve Length | 33 1/4 | 33 1/2 | 34 1/4 | 34 7/5 |
Front Length | 27 3/4 | 28 1/2 | 29 1/2 | 30 1/4 |
Bottom Opening | 34 | 37 | 40 | 44 |
Back Length | 29 1/4 | 29 3/4 | 30 3/4 | 31 1/2 |
Mens Tech Pants | Small | Medium | Large | X-Large |
Waist | 28-31 | 31-34 | 34-37 | 37-40 |
Hip | 33 1/4 | 36 1/4 | 39 1/4 | 43 1/4 |
Inseam | 24 1/2 | 25 1/4 | 25 1/2 | 26 1/2 |
Womens SS (non-Tech) | Small | Medium | Large | X-Large |
Chest | 34 | 36 | 38 | 41 |
Sleeve Length | 7 | 7 1/4 | 7 1/2 | 7 3/4 |
Front Length | 26 | 26 1/2 | 27 | 28 |
Bottom Opening | 35 1/2 | 37 1/2 | 39 1/2 | 43 |
Back Length | 28 1/2 | 29 | 29 1/2 | 30 1/2 |
Womens LS (non-Tech) | Small | Medium | Large | X-Large |
Chest | 34 | 36 | 38 | 41 |
Sleeve Length | 24 1/2 | 24 3/4 | 25 1/4 | 25 3/4 |
Front Length | 25 1/2 | 26 1/2 | 27 1/4 | 28 1/4 |
Bottom Opening | 35 1/2 | 37 1/2 | 39 3/4 | 42 3/4 |
Back Length | 28 | 29 | 29 1/2 | 30 1/2 |
Womens Tech LS | Small | Medium | Large | X-Large |
Chest | 31 1/2 | 33 1/2 | 36 1/4 | 36 1/4 |
Sleeve Length | 27 3/4 | 28 1/4 | 28 1/2 | 29 1/4 |
Front Length | 26 1/2 | 27 1/2 | 28 1/2 | 29 1/4 |
Bottom Opening | 34 | 36 | 38 1/2 | 41 1/2 |
Back Length | 35 1/2 | 37 1/2 | 40 | 43 |
Womens Tech Pants | Small | Medium | Large | X-Large |
Waist | 26-28 | 28-30 | 30-33 | 33-37 |
Hip | 37 3/4 | 40 | 42 | 44 1/2 |
Inseam | 26 1/4 | 26 1/2 | 27 1/4 | 27 1/2 |