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THE WŪRU STORY

Born on the trail


ELEVATING COMFORT

As Kathryn and I considered honeymoon destinations, our passion for the outdoors and our drive to be active made New Zealand an obvious choice. A hike of the legendary Milford Track quickly became part of our plans.

We arrived in New Zealand excited to meet up with our guides and the other adventurers joining us on our trek. As the guides helped us with last-minute preparation, they spoke passionately about a particular product that I’d never heard of.

While we’ve always been fans of wearing high-quality merino wool socks in just about any active situation, I was skeptical at first about using additional wool for blister prevention. Luckily, Kathryn decided we should try it out.

In a place that averages up to 27 feet of annual rainfall, it doesn’t take long for hard-earned callused feet to turn into wet, blister-prone feet. My skepticism in the benefits of using loose wool for targeted areas of discomfort dissipated quickly. Around the lodges at night, conversations revolved around this unheard of product. Along with our fellow trekkers, we couldn’t believe how well it worked, and we wondered why it wasn’t available back home. The word was out, and our guides were right.


"truly born on the trail, somewhere between Quintin Lodge and Southerland Falls"


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Men's & Women's Size Chart (scroll for women's)

Men's Sizing

Mens SS (non-Tech) Small Medium Large X-Large
Chest 37 40 43 47
Sleeve Length 8 7/8 9 1/8 9 3/8 9 5/8
Front Length 29 1/2 30 1/4 31 31 3/4
Bottom Opening 37 40 43 47
Back Length 31 31 1/2 32 1/2

33 

 

Mens LS (non-Tech) Small Medium Large X-Large
Chest 37 40 43 47
Sleeve Length 28 1/4 28 3/4 29 1/8 29 1/2
Front Length 29 1/2 30 1/4 31 32
Bottom Opening 37 40 43 47
Back Length 31 31 1/2 32 1/2 33

 

Mens Tech LS Small Medium Large X-Large
Chest 34 1/2 37 1/4 40 1/2 44 1/2
Sleeve Length 33 1/4 33 1/2 34 1/4 34 7/5
Front Length 27 3/4 28 1/2 29 1/2 30 1/4
Bottom Opening 34 37 40 44
Back Length 29 1/4 29 3/4   30 3/4 31 1/2

 

Mens Tech Pants Small Medium Large X-Large
Waist 28-31 31-34 34-37 37-40
Hip 33 1/4 36 1/4 39 1/4 43 1/4
Inseam 24 1/2 25 1/4 25 1/2 26 1/2

 

Women's Sizing

Womens SS (non-Tech) Small Medium Large X-Large
Chest 34 36 38 41
Sleeve Length 7 7 1/4 7 1/2 7 3/4
Front Length 26 26 1/2 27 28
Bottom Opening 35 1/2 37 1/2 39 1/2 43
Back Length 28 1/2 29 29 1/2 30 1/2

 

Womens LS (non-Tech)
Small Medium Large X-Large
Chest 34 36 38 41
Sleeve Length  24 1/2 24 3/4 25 1/4 25 3/4
Front Length
25 1/2
26 1/2
27 1/4
28 1/4
Bottom Opening
35 1/2
37 1/2
39 3/4
42 3/4
Back Length
28
29
29 1/2
30 1/2

 

Womens Tech LS
Small Medium Large X-Large
Chest 31 1/2 33 1/2 36 1/4 36 1/4
Sleeve Length 27 3/4 28 1/4
28 1/2
29 1/4
Front Length 26 1/2 27 1/2 28 1/2 29 1/4
Bottom Opening 34 36 38 1/2 41 1/2
Back Length 35 1/2 37 1/2 40 43

 

Womens Tech Pants
Small Medium Large X-Large
Waist
26-28
 28-30
30-33
33-37
Hip
37 3/4
40
42
44 1/2
Inseam 26 1/4 26 1/2 27 1/4 27 1/2